Nowadays billions of people use social media platforms as a way to keep in touch with family and friends, fill spare time, find content, find inspiration for things to do and buy, share, and discuss opinions with others; the list goes on. This project focused on and investigated the use of social media during the years, in particular during quarantine/lockdown. Utilizing the public source data, I explored several research questions including how many hours people spent on social media, the popularity of social media apps, as well as what age group uses social media platforms (teenagers, young adults, adults). After data cleaning, the data visualization followed, and multiple dashboards were created using Tableau; the data analysis was mainly completed in R. The findings and analysis results were also presented in this research.

Note on the Author

Aliya Goncalves Almeida moved from the Cape Verde Islands in the summer of 2018 to follow her dream of attending college in the United States. In May of 2023, this was accomplished as she graduated from Bridgewater State University, earning a Bachelor of Science in Mathematics and a minor in Computer Science. Aliya is taking her passion for academic excellence to the next level, currently attending Bridgewater State University to pursue her Master’s Degree in Computer Science. She also concluded her honors thesis under the mentorship of Dr. Wanchuzi Yu, Associate Professor of Statistics in the Mathematics Department. During the Summer of 2023, Aliya interned at BitSight, an industry leader driving innovation in the cybersecurity industry.

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