Author Information

Joseph Baker
Jenna Bernasconi


Following the patent of the disposable diaper in the late 1940s, the popularity of the disposable diaper drastically increased. Various companies, including Johnson & Johnson and Proctor & Gamble, continuously compete with each other to create the “best” disposable diaper product. This project compares 12 of the most popular brands of disposable diapers to determine the efficiency of each diaper and what changes could be made to increase efficiency, when applicable.

Note on the Author

Joseph Baker and Jenna Bernasconi are both graduating seniors majoring in Business Management. Their collaborative research project was completed in the Fall 2015 semester under the mentorship of Dr. Xiangrong Liu (Management). Joseph plans to pursue a career in business management, Jenna in human resources or administration.

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