Document Type



This study examines how relationship expectations differ when a user consumes traditional television in comparison to original streaming TV. The findings of this study are consistent with previous studies that found that those with lower perceptions of trust and commitment in relationships tend to watch more romantic television. In addition, those who watch more original streaming television of all kinds, tend to have a more romanticized view of relationships. In addition to replicating previous studies, this study found that while young people may be reticent to define their relationships, those who do have higher levels of trust and commitment than those who avoid defining their relationships.


Management and Marketing

Thesis Comittee

Dr. Stephanie Jacobsen, Thesis Advisor
Dr. Halina Adams, Committee Member
Dr. Patricio Torres-Palacio, Committee Member