Title

Value Added through Real World Readiness

Publication Date

2017

Document Type

Conference Proceeding

Original Citation

Jacobsen, S. (2017, September). Value Added through Real World Readiness. In D. DeLong & L. Kindgren (Eds.), Marketing Management Association Fall 2017 Educators’ Conference Proceedings (pp. 185-186). Paper presented at the Marketing Management Association Fall 2017 Conference, Pittsburgh, PA.

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